CX Talks was conceived by Carlos Pimenta and Mark Michelson in 2016 after hosting a CXPA event at Macquarium for CX Day. During this event, 10 speakers gave 10-minute Ted Talks style presentations to an audience of around 100 attendees. Following this event Carlos had the idea to bring together various associations in Atlanta who represent different CX disciplines, including UX, CRM, Martech, store design, VOC, research, mystery shopping and more. Working together, Carlos and Mark invited 14 associations to meet and discuss planning what is now known as CX Talks. The goal for CX Talks is to bring together a variety of professionals from a wide variety of CX practices to meet, learn and share what each of us know about the growing CX profession.