Sterling Jackson is a customer strategy and insights executive, specializing in the design, measurement, and improvement of experiences across the entire customer lifecycle. For nearly two decades, Mr. Jackson’s leadership has been with Fortune 500 companies and hyper-growth startups that are each ranked #1 in their respective industries. His focus at each of these companies has been on increasing the metrics that matter most; from customer acquisition, to revenue, margin, share, brand value, satisfaction, loyalty, share of wallet, advocacy, and lifetime value.
Mr. Jackson has worked and lived internationally, including several years in Asia where he learned to speak Japanese, and has led numerous projects throughout Europe, North and South America.
A deeply passionate customer advocate who takes a design-thinking approach to problems, Sterling thrives at the intersection of art, science and technology. His reputation is based on measurable results, including best-in-class CSAT & NPS, successful product launches, award-winning campaigns, category leadership, brand equity & share growth, and improved customer focused culture.